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Shane Snow

Journalist. Entrepreneur. Chief Creative Officer, Contently.

Thinks too often we can’t see the brilliance in front of us because we think we’re right when we’re wrong.

Believes paying dues is an archaic practice and that time spent paying dues is negatively correlated to innovation.

“Humans tend to explain our successes and failures in ways that allow us to live with ourselves afterward.”

Believes your realistic goals are holding you back because aiming higher pushes us to do better.

Knows how to get people you don’t know to read the email you send them.

“Those who tell the stories don’t just rule the world, but they can change it.”

Believes not any story will do if you want to make people care.

Predicts storytelling will be the biggest business skill of the next five years.

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