[04-Dec-2018 20:37:19 UTC] PHP Fatal error:  Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[04-Dec-2018 23:41:00 UTC] PHP Fatal error:  Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[08-May-2020 22:04:33 UTC] PHP Fatal error:  Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[11-May-2020 21:26:16 UTC] PHP Fatal error:  Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[11-May-2020 21:27:05 UTC] PHP Fatal error:  Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[14-May-2020 01:04:42 UTC] PHP Fatal error:  Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[20-May-2020 11:08:35 UTC] PHP Fatal error:  Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[11-Jan-2023 22:59:42 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
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[11-Jan-2023 22:59:42 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
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[11-Jan-2023 22:59:47 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
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[11-Jan-2023 22:59:47 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
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#0 {main}
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[11-Jan-2023 22:59:50 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
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#0 {main}
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[11-Jan-2023 23:00:03 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
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[11-Jan-2023 23:00:03 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
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#0 {main}
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[11-Jan-2023 23:01:53 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
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[12-Jan-2023 20:38:54 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
  thrown in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[12-Jan-2023 20:38:54 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
  thrown in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[12-Jan-2023 20:38:54 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
  thrown in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[12-Jan-2023 20:38:54 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
  thrown in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[12-Jan-2023 20:38:54 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
  thrown in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[12-Jan-2023 20:38:54 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
  thrown in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[12-Jan-2023 20:38:54 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
  thrown in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[12-Jan-2023 20:47:28 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
  thrown in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[12-Jan-2023 20:51:43 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
  thrown in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[12-Jan-2023 21:23:42 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
Stack trace:
#0 {main}
  thrown in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
[12-Jan-2023 21:48:31 UTC] PHP Fatal error:  Uncaught Error: Call to undefined function add_action() in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php:4
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  thrown in /home/terpfan11/public_html/apersonyoushouldknow.com/wp-content/themes/founder/inc/customizer.php on line 4
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	<title>Communication &#8211; A Person You Should Know</title>
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		<title>Carmen Simon</title>
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		<pubDate>Fri, 10 Jun 2016 08:11:08 +0000</pubDate>
		<dc:creator><![CDATA[JSpec]]></dc:creator>
				<category><![CDATA[Uncategorized]]></category>
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		<category><![CDATA[Memory]]></category>

		<guid isPermaLink="false">http://apersonyoushouldknow.com/?p=2241</guid>
		<description><![CDATA[<img width="300" height="139" src="https://apersonyoushouldknow.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-09-at-10.54.12-PM-300x139.jpg" class="attachment-medium size-medium wp-post-image" alt="" style="display: block; margin: auto; margin-bottom: 5px;" srcset="https://apersonyoushouldknow.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-09-at-10.54.12-PM-300x139.jpg 300w, https://apersonyoushouldknow.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-09-at-10.54.12-PM-768x356.jpg 768w, https://apersonyoushouldknow.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-09-at-10.54.12-PM-1024x475.jpg 1024w, https://apersonyoushouldknow.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-09-at-10.54.12-PM.jpg 1189w" sizes="(max-width: 300px) 100vw, 300px" />Cognitive Psychologist. Co-Founder, Rexi Media. Author, Impossible to Ignore: Creating Memorable Content to Influence Decisions. Believes it&#8217;s important and satisfying to control what people remember&#8230;]]></description>
				<content:encoded><![CDATA[<img width="300" height="139" src="https://apersonyoushouldknow.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-09-at-10.54.12-PM-300x139.jpg" class="attachment-medium size-medium wp-post-image" alt="" style="display: block; margin: auto; margin-bottom: 5px;" srcset="https://apersonyoushouldknow.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-09-at-10.54.12-PM-300x139.jpg 300w, https://apersonyoushouldknow.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-09-at-10.54.12-PM-768x356.jpg 768w, https://apersonyoushouldknow.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-09-at-10.54.12-PM-1024x475.jpg 1024w, https://apersonyoushouldknow.com/wp-content/uploads/2016/06/Screen-Shot-2016-06-09-at-10.54.12-PM.jpg 1189w" sizes="(max-width: 300px) 100vw, 300px" /><p>Cognitive Psychologist. Co-Founder, <a href="http://www.reximedia.com/" target="_blank">Rexi Media</a>. Author, <a href="http://amzn.to/1ZCuvt2" target="_blank"><em>Impossible to Ignore: Creating Memorable Content to Influence Decisions</em></a>.</p>
<p>Believes it&#8217;s important and satisfying to <a href="https://youtu.be/eoJ-RG5AqL0" target="_blank">control what people remember</a> and that you can ensure people remember the right 10% of what you say. (<em>video</em>)</p>
<p>Suggests that <a href="http://www.reximedia.com/chunk-dont-crowd/#.V1oKPtdgOwY" target="_blank">to put together an effective presentation</a> you should chunk items together so the audience can easily find important information.</p>
<p>&#8220;Memory matters because it influences action.&#8221;</p>
<p>Thinks the phrase &#8220;Let me do that for you&#8221; is a powerful tool <a href="http://www.reximedia.com/get-your-customers-attention-and-business/#.V1oMp9dgOwY" target="_blank">to get your customer&#8217;s attention and business</a>.</p>
<p>Believes if you want people to remember your message, <a href="https://thecontentwrangler.com/2016/05/18/why-people-forget-our-content-and-what-we-can-do-to-fix-it/" target="_blank">avoid spicing your content up with multimedia</a>.</p>
<p>&#8220;Everything you have achieved in business is a reflection of how much your audiences remember you.&#8221;</p>
<p>Breaks down the <a href="http://www.slideshare.net/carmentaran/5-reasons-we-forget-presentations-35052808" target="_blank">five reasons people forget presentations</a> including that some information is too similar to other information and that the presentation is not participatory.</p>
<p>Points out that <a href="http://www.reximedia.com/what-do-we-remember-more/#.V1pUddd3glM" target="_blank">beginnings and endings are the most important part of any presentation</a>, but that endings are most important in short presentations and beginnings are most important in long presentations.</p>
<p>Connect with Carmen: <a href="https://twitter.com/areyoumemorable" target="_blank">Twitter</a></p>
<p><strong>Get tomorrow’s person by email: <a href="http://APersonYouShouldKnow.com/subscribe?ref=post">Subscribe here</a>.</strong></p>
<p>&nbsp;</p>
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