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Jeremiah Owyang

Industry Analyst. Founder, Crowd Companies.

Believes we are in the Year of the Crowd.

Sees six ways companies can lead the collaborative economy.

“When you open your email you pay someone else, because it’s usually people reaching out to ask you for something. Taking the time to read blogs, synthesize and add value, that builds your community. That’s paying yourself first.”

Believes a hotel company should partner with the crowd and essentially franchise top Airbnb hosts.

Tries to bring the sharing, collaborative economy to big companies.

“The opportunity for scale [in social media] is getting your customers to do your jobs for you as advocates, or through word of mouth or sharing.”

Believes your customers are now the empowered people.

Points out that one in three millenials are interested in renting or sharing their belongings in a way that earns them money.

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