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Brooke Sellas

Founder and Chief Digital Strategist, B Squared Media.

Believes you’ll get more out of engaging in online conversations than trying to start them and has 10 tips for joining relevant conversations online.

Thinks to create content your audience cares about you need to focus on problems, needs, and desires.

“The future of business is not selfish.”

Has 20 tips to help you build a strong community around what you do.

Thinks the key to good marketing is to ask questions of your audience and focus on people, not numbers.

“We don’t explore our own business world enough.”

Believes it’s helpful to develop your own personal style manual to guide how you communicate online.

Thinks there are three reasons online audiences may not take you seriously, including that you’re not saying something original.

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